Ecofriends

Jakob Tholander, Mobile Life
Carolina Johansson, Mattias Jacobsson, Anna Ståhl & Elsa Vaara
Illustrations: Anna Ståhl, Elsa Vaara & Boris Design Studio

Highlight

Rather than being a guide that says what to do, Ecofriends uses social networks and social media to inspire users to reflect on everyday choices. Through a positive tone the system aims to engage through using blogs and twitter, the knowledge existing within a group of friends and a pinch of Monty Python humor.

Buy the book here!

Making serious more playful!

Extra stuff:

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A process

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Inspiring

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Functional

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EcoFriends – the non-guilt feeling mobile system for inspiration and engagement